Release Date:2025-04-22
Museum Merchandise Shines at the 2025 Silk Road International Tourism Expo

From April 18th to 20th, 2025, the Xi'an Silk Road International Tourism Expo was held in Xi'an International Convention and Exhibition Center. The theme of this event is "Promoting Cultural Tourism Consumption, Stimulating Industry Vitality", bringing together global resources for cultural tourism and industry development.


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Shaanxi Yellow River Culture Museum is a media outlet, bringing diverse creative products to the exhibition. The exhibition site has successfully completed a series of independent research and development of representative cultural products, these works are cleverly integrated into the millennial history and modern design concept of Yellow River Basin, oriental red hometown historical memory and humanistic style.

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During the exhibition, the museum staff actively participated in the exhibition by handing out elaborate brochures to introduce the contents of the exhibition to visitors, in-depth interpretation of the origin, development and rich connotation of the Yellow River culture.


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In the future, the museum will continue to cultivate the field of Yellow River culture, promote the heritage and promotion of Yellow River culture, so that this spiritual treasure of the Chinese nation can enter into more people's vision, arousing the love of traditional culture and heritage.